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Understand TV Ad Spends over years. Spends / FCT / Ad GRPs by by various cuts viz. Sector, Brand, Commercial Edit etc. Identify sectors that have grown, identify emerging brands, upload your own rate card and get the best revenue estimates.

BARC’s Respondent Level Data (RLD) can unlock insights and capabilities that YUMI simply doesn’t. “RLD Analytics” is a our proprietary product that opens up new dimensions for Broadcasters, Agencies and Advertisers.