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Problem Statement:

  • As multiple business teams manage multiple clients, this leads to a siloed and cumbersome reporting. Planners often lose out on the bigger picture when creating success stories for the client.
  • Typically, a campaign is considered as success if it hits the client’s brief and out-performs on key metrices like CPM, CPV, CPC etc. over previous ones.
  • A holistic view is often missed out which is what the dashboard focusses on

Solution

  • The dashboard connects to all major DSPs like Meta, Google Ads, DV360 and Amazon Ads onboarding key performance metrics.
  • This data then goes through a Quality layer to be stored in a Data Lake, which then powers a dashboard like never before.

Features

  • Centralized Data Extraction: Planner can simply consume from the centralized database this saving time
  • Analytics Focused: End user can now focus solely on creating powerful success stories for the client.
  • Democratized Reporting: Each team can create individual reports from a data centrally governed IT

Pricing

  • Free Trial: 1 Month Free for 3 users
  • One time Setup Cost: 2L
  • Subscription Cost: 15K / Month / Login
  • Infrastructure Cost: Depends on data size

Tech Stack

Dashboard Snapshots